CYN Youth Framework

Redefining how impact is measured.


The Child and Youth Network (CYN) had created an innovative new tool, the CYN Youth Framework, to help non-profit organizations measure the impact of their youth programs.

CYN engaged us to help them achieve two specific goals – design the CYN Youth Framework and transition the CYN Youth Framework into a digital platform.

What We Did to Tell the Story

  • Copywriting

  • Graphic Design

  • Photography

  • Web Design

  • Web Maintenance

Designing the CYN Youth Framework

The critical task in designing the CYN Youth Framework was to visually communicate the rich content crafted by CYN. Images and infographics were used to convey core concepts and messages.

Moving Online

The CYN Youth Framework is more than a tool. It’s a movement of non-profit organizations that are working towards better outcomes for young people.

The CYN Youth Framework website had an important role to play within that movement. It provided information and education and served as the gateway to the CYN Youth Framework Online Tool.

Building the Online Tool

The CYN Youth Framework helps organizations to build a framework to plan, implement, and evaluate youth programming.

The purpose of taking the CYN Youth Framework digital was to make it easy for non-profit organizations and charities to use it in their everyday work.

The challenge was to take a complex process with multiple variables and dependencies and build an easy-to-navigate online tool. We worked closely with the CYN team to map out the user experience. Intricate rules were coded in the back-end so that users were guided step-by-step in creating their framework, making it easy and fun for them to use.

Creating Step-by-Step Guides

The online tool required the development of members portal and an administrator portal. In the members portal, users can create, modify, edit, save, print, and generate a PDF file of their framework. In the administrator portal, the CYN team can manage all user accounts.

Step-by-step guides were created for users and administrators. The User Guide supported the user experience with easy-to-follow instructions and visuals of every step in the process of creating a framework. The Administrator Guide was designed to assist CYN staff to facilitate the process of onboarding users and administering user accounts.


How It’s Designed Should Be Too.


We’ll Help You Share It with the World.

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